Creative Director
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Nationwide - For Your Many Sides

Nationwide - For Your Clients’ Many Sides

Nationwide isn’t just an insurance company—they also offer investments, annuities, and retirement plans. But many financial advisors weren’t adding Nationwide to their consideration set. We created a conceptual print and digital campaign to change that, spotlighting the breadth of their financial products with clarity and style.

Each ad featured a singular visual metaphor paired with a sharp headline, designed to quickly communicate how a Nationwide product could match a different side of a client’s needs. The tone was polished, confident, and made the offering easy to absorb at a glance.

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